Producer: Peuli Bakshi
AI is being used to create fictional photos, morphed videos or even ‘voice clones’ of public figures. Recently, Indian actors and sportspersons have been targets of deepfake.
Alia’s face was edited over that of a different woman, and the latter can be seen performing sensual moves in her room.
Credit: @yati_Official1 (X)
Her deepfake video was initially shared on Oct 9, 2023. It showed a British-Indian influencer, Zara Patel, wearing a black outfit and entering a lift, with Rashmika's face morphed into hers .
Credit: @AbhishekSay (X)
His deepfake video shows the cricketer advertising for a gaming app recently on social media, which seemingly helps people earn money.
Credit: @sachin_rt (X)
Not only Sachin, but his daughter also fell victim to deepfake. A deepfake image of hers with cricketer Shubman Gill was shared, claiming she is dating the cricketer. The original image features Sara with her brother Arjun Tendulkar.
Credit: @dintentdata (X)
Her deepfake that surfaced on Nov 28, 2023, had a behind-the-scenes image from her then unreleased film, Tiger 3, in which she was seen in a white bikini set.
Credit: @Raavivamsi49218 (X)
The actor was seen in a video trying on a yellow dress, while being in her underwear. It was a video of a British social media influencer, with Kajol’s head morphed into hers.
AI generated deepfakes are mainly adult content, created by people and shared on social media with the intention of getting lots of views, and making good money out of it.
PM Narendra Modi called the issue a ‘big concern’ and also cited a deepfake video of him doing Garba. He warned of legal actions against people making deepfake photos and videos.