9 Steps to Build a Career in Digital Marketing

by priyanka roshan | aug 29, 2024

Master the Basics

Learn SEO, social media, email marketing, and content creation using free resources from Google Digital Garage, Coursera, and HubSpot Academy.

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Build Your Skillset

Sharpen your skills by creating content, mastering SEO techniques, crafting compelling social media posts, and using Google Analytics to track and improve performance.

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Establish Your Online Presence

Launch a blog or personal website to showcase your work and test your skills. Boost your LinkedIn profile and actively engage with the marketing community.

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Gain Hands-On Experience

Build your portfolio by freelancing on Upwork or Fiverr, securing internships, and volunteering with local businesses or non-profits.

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Score Certifications

Add credibility to your resume with certifications from Google Analytics, Google Ads, HubSpot Content Marketing, or Facebook Blueprint.

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Stay Updated

Follow industry blogs, attend webinars, and join online forums to keep up with the latest trends and tools.

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Network Effectively

Connect with industry professionals through events, LinkedIn groups, and social media to expand your opportunities.

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Apply and Shine

 Look for entry-level roles like digital marketing assistant or social media coordinator. Highlight your skills, certifications, and experience in your applications.

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Keep Evolving

Continue learning and explore specializations like content marketing or SEO to stay ahead in the ever-changing digital landscape.

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