As Dhanteras approaches, the tradition of buying gold is evolving. Digital gold is gaining popularity, enabling consumers to conveniently buy, store, and sell gold through mobile apps.

Digital payments platform PhonePe allows you to buy gold starting as low as ₹1.The gold purchased here is stored securely with a partner. Users can sell their gold whenever needed, enabling instant liquidity.

Amazon Pay users can now buy digital gold using their accounts. On select dates, prime customers will get flat 3% back and non-prime customers earn flat 1% back on digital gold purchases using Amazon Pay UPI.

Paytm offer digital gold of 24K and 99.9% purity in collaboration with MMTC-PAMP. Users can view their gold holdings, buy or sell, give it out, or receive physical delivery, after making a purchase.

Airtel Payments Bank offers Digi Gold in partnership with SafeGold. Customers can invest in 24K gold within minutes through the Airtel Thanks app. This gold is stored securely by SafeGold at no additional cost.

GPay partners with MMTC-PAMP to let users trade 24k gold with 99.9% purity digitally. Your purchased gold remains secure in digital form, and you can liquidate it anytime at the current market price.