Producer: Priyanka Das
Editor: Manuj Yadav
YouTube
Worried About
Short Videos:
Here's Why
YouTube is concerned about the popularity of short videos which could affect its business.
The platform has mostly focused on long-form videos
which has earned them billions i
n revenue.
But the demand for short videos has got YouTube staff
worried about its future earnings.
Short videos limit the scope for ad placement, which means
less scope for YouTube to make money.
And with millions tuning into Shorts, TikTok and Reels, the platfom wants to entice creators to make more long-form videos.
It is interesting to see YouTube worried about the changing trends, even though it has Shorts platform.
YouTube introduced its short-video app much later than TikTok and Reels but has managed to grab a big chunk of the market.
It is likely that both the video formats can co-exist rather than replace
one another.
YouTube Shorts is available on mobile, TV and desktop app for users with a segment where you get the content.
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