Alia Bhatt’s journey: Actor to children’s author and entrepreneur

By Nandini Das

CNBC-TV18.com

Published June 27, 2024

Trailblazing  Career Alia Bhatt’s journey from “Student of the Year” debut to diverse roles in “Highway,” “Gully Boy,” and “Gangubai Kathiawadi” showcases her fearless approach to cinema.

International Debut & Ventures Besides acting, Alia launched “Eternal Sunshine Productions,” debuted internationally with “Heart of Stone” (2023), and founded eco-friendly clothing brand Ed-a-Mama.

Children’s Book Author Alia Bhatt pens “Ed Finds a Home,” introducing kids to sustainability through her brand Ed-a-Mama, aiming to foster environmental awareness from a young age.

Motivation Behind Writing Inspired by childhood storytelling, Alia discusses her vision for creating a series promoting kindness and conservation among children aged 5 and up.

Illustrative Universe Tanvi Bhat’s hand-drawn illustrations enrich “Ed Finds a Home,” enhancing its storytelling charm with gentle, textured gouache paintings.

Engaging Young Readers Alia consciously minimizes text in “Ed Finds a Home” to keep children engaged with its illustrations, fostering imagination and emotional connection.

Expanding Ed-a-Mama Beyond clothes and books, Alia aims to integrate sustainability into toys and baby care, nurturing a generation committed to environmental stewardship through storytelling.