CNBC-TV18.com
By Vivek Dubey
Published Oct 28 2024
Tata CLiQ Luxury announces an exclusive partnership with Bvlgari, marking the jeweller's entry into India's e-commerce market.
Source: Instagram.com/tatacliqluxury
The digital boutique allows Indian consumers to purchase Bvlgari jewellery, handbags, and watches from home, enhancing online luxury shopping options.
The boutique offers a curated selection, including the B.zero1 Kada Bracelet and Serpenti Viper bracelets, showcasing Bvlgari’s craftsmanship.
Customers can explore Bvlgari's renowned timepieces, such as the Octo Finissimo and Octo Roma collections, known for elegance and versatility.
In addition to jewellery and watches, the digital boutique features a range of Bvlgari's luxury leather goods and accessories for discerning shoppers.
A dedicated luxury concierge service provides personalised shopping experiences through experts trained by Bvlgari, enhancing customer guidance.
Gopal Asthana, CEO of Tata CLiQ, notes this launch enhances the platform's focus on jewellery, watches, and accessories, aiming to elevate the luxury shopping experience.
Jean-Christophe Babin, CEO of Bvlgari, highlights the partnership’s goal of connecting with Indian customers who share a passion for beauty and craftsmanship.