by priyanka roshan | july 26, 2024
Kroll released its 'Celebrity Brand Valuation Report 2023' in June, ranking India's 25 most powerful celebrity brands based on their brand values.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
The total brand value of these top 25 celebrities in 2023 is estimated at $1.9 billion, marking a 15.5% increase from 2022.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Here’s a look at India’s top 10 most valued celebrities based on their brand value:
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Actor Salman Khan rounds out the top 10 with a brand value of $81.7 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Bollywood icon Amitabh Bachchan ranks ninth with a brand value of $83.6 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Cricket legend Sachin Tendulkar is eighth, valued at $91.3 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Former cricket captain MS Dhoni is seventh with a brand value of $95.8 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Deepika Padukone ranks sixth with a brand value of $96 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Alia Bhatt holds the fifth spot with a brand value of $101.1 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Akshay Kumar stands in the fourth position with a brand value of $111.7 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Shah Rukh Khan makes a remarkable comeback into India’s top five celebrity endorsers for the first time since 2020 with a brand value of $120.7 million.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Bollywood superstar Ranveer Singh slips to the second position with a brand value of $203.1 million. Singh, famous for his vibrant personality, has around 50 brands in his endorsement portfolio.
(Source: Kroll's Celebrity Brand Valuation Report 2023)
Virat Kohli regains the top spot with a brand value of $227.9 million, $51 million higher than in 2022. Known for his cricketing prowess, Kohli endorses over 40 brands across various industries.
(Source: Kroll's Celebrity Brand Valuation Report 2023)